What are the strengths and weaknesses of the positivist and interpretivist research paradigms, in the context of business research?

A short essay: 1500 words (50%) The question you must answer and write about is: What are the strengths and weaknesses of the positivist and interpretivist research paradigms, in the context of business research? Your essay must critically engage with relevant literature, make an argument and be fully referenced. you are expected to explore the two main philosophical approaches (Positivist & interpretative) – presenting arguments – counter arguments for using these in business research. -explore the approach you want to take for your study, including the methods (interviews, survey etc) I will attach the CRITERIA the DR. uses for marking the essay, this will give you guidance on what we are looking for and refer to the slides.

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